I write
articles about culture, technology, and human rights for Wired, Popular Science, Fast Company, and the New York Times Magazine. I also produce radio segments for PRI's Studio360 and am a Correspondent for
Boing Boing, one of Time Magazine's five most essential blogs of 2010.
In 2008, Chronicle published my book: Urawaza: Secret Everyday Tips and Tricks from Japan.
I am also the founder of The Tofu Project, a boutique program that helps Japanese entrepreneurs and creators think deeper, tell better stories, and go out into the world in a much bigger way. We work with companies like Mixi, Japan Airlines, and Salesforce.com.
Sometimes I try to explain Japanese culture on CNN, BBC, CBC, WSJ, ABC (so many acronyms!) or in person at places like the Foreign Correspondents' Club of Japan, ETech, and Ignite!
Follow me on Twitter
Become a Facebook Fan
Read some of my published magazine stories
Send tips to mango [at] tokyomango [dot] com
This doesn't answer what I think is the obvious question -- why not just make the pen quieter, always? Is it because the enjoyment of pen-clicking is reduced with the reduced noise? More broadly, are Japanese gadgets like this really created for utility or just passing novelty -- if its really utility, we might expect this feature to be remain popular years from now, but somehow I don't think that that's super likely.
Posted by: LS | March 15, 2009 at 10:53 AM
As the speaker said, engineers like making loud sound. But not appropriete in a packed meeting room. If it is always quiet, engineers do not like it.
In a long term sense, this feature could be major only in the Japan market, where meeting rooms are so small and packed with a lot of people.
Posted by: Naoki Chiba | March 15, 2009 at 01:20 PM